Senior Marketing and Social Media Manager [3812]

Longstanding nonprofit dedicated to the advancement of the liberal arts seeks a permanent Senior Marketing and Social Media Manager to implement marketing campaigns and manage online platforms. This role reports directly to the Director of Marketing.

Responsibilities:

• Develop ads and digital marketing and communications campaigns in collaboration with senior members of the marketing team, focusing on revenue generation and increasing company visibility.
• Manage social media accounts and budgets and review team’s social media strategies. Create on-brand and compelling social media content and respond to online comments and questions from followers.
• Create and develop monthly e-newsletters and promotional emails. Develop online content for the website.
• Report on pertinent data related to marketing campaigns. Identify important trends and provide suggestions for improvement based on findings.
• Create graphics and videos out of important information and data.
• Oversee media relations efforts and attend events as needed.
• Other tasks and duties as assigned.

Qualifications:

• Excellent written, verbal, and interpersonal communication skills.
• Highly organized and attentive to detail.
• Ability to manage pressure and meet deadlines effectively.
• Ability to both collaborate and work independently.
• Demonstrated professionalism and strong judgment.
• Responsive and attentive to the needs of internal and external stakeholders.
• Strong graphic design and video editing skills.
• Comprehensive understanding of email marketing strategies, social media management platforms, content creation tools, and video editing software.

Requirements:

• Bachelor’s degree in marketing, communications, or related field.
• Minimum of six years of previous marketing experience.
• Must have experience working for an association or higher education organization.
• Ability to travel as needed.

Salary: $75,000 – $85,000 per year.