All Your DC Career Coaching Questions Answered

Glasses sitting on a goals journal

A career coach is designed to help you move your career forward, whether you’re just starting out, or you need a career pick-me-up. While the level of engagement offered by career coaching professionals may vary, there are some basic services that all career coaches offer, such as resume drafting assistance, interview tips, career mapping, and employment assistance. Here are answers to the most common career coaching questions, with a specific focus on career coaches in Washington DC. 

Do I actually need a career coach?

The most common question related to career coaching is “Do I actually need a career coach?” 

If you are in Washington, DC and are looking for a job, looking for a better job, or simply curious about whether you are on the right track, career coaching will likely help. According to Harvard Business Review, “Career coaches can help you figure out what you want to do, understand what’s preventing you from advancing in your professional goals, and endure the ups and downs of job hunting.”

A career coach can help you:

  • Map out your career trajectory
  • Design your resume/CV according to employer expectations
  • Market your skills
  • Apply for the right jobs at the right time

When should I hire a career coach? 

Most people in the DC area only consider career coaches if they are unemployed or wholly dissatisfied with the position they are currently in. However, limiting your use of a career coach to times of greater desperation may be unwise. When you’re under pressure to land a new job, career coaching will likely be more difficult and less effective. The adage “it’s easier to find a job when you have a job” is equally applicable to career coaching, especially in the competitive and fast paced DC market. 

So consider hiring a coach when you’re not looking in order to get the most out of their advice without the stress of having to immediately implement it. By working with a coach when it’s not an emergency, you will be better able to take advantage of programs and benefits they offer.

However, don’t let this advice stop you from using a coach when you are job hunting. There are several key times in your career that you may need advice as you are looking. For example, new graduates frequently need advice on how to choose the right career. A career counselor can be incredibly beneficial in making this decision. 

What specific benefits will a career coach provide?

Business women editing a resume

In the DC area, career coaching is almost a necessity. Jobs go quickly here, and if you aren’t standing out of the crowd, you’re likely to get lost. Here’s some key benefits that career coaches can provide: 

  • Resume buildingA stand out resume is absolutely critical in any location, but it’s especially important in the DC area, where competition is fierce. 
  • Interview PreparationInterviews are tough, no matter how experienced you are. A career coach can offer tips and tricks. A great career coach can offer tips tailored to your field and your geographic location, whether that’s Washington, DC, or another region. 
  • Career Changing AdviceYou’re never too old to learn a new field. Career coaches can advise you on every aspect of your considered career change, from outside networking to searching within your own company. 
  • Career Advancement AdviceYou may be perfectly happy in your field, but yearning to climb the corporate ladder. A career counselor can help you figure out when and how to do that. 
  • Advice on Maintaining a Positive AttitudeJob searching can be tough, especially in a field as competitive as DC. Career coaching can be incredibly valuable in teaching you to maintain a positive attitude. 

How do I find a good career coach?

Finding a good career coach can be tough and take time since you want to find a professional that will do more than just give advice. Make sure you look for coaches that understand the Washington, DC market, and look for organizations that represent both employers and potential employees. Those that do are frequently more in touch with what employers really want and can teach you the inside information on what recruiters and employers look for in cover letters, resumes, and interviews. Finally, make sure your career coach is a good personality fit for you. If you don’t get along well with them, they won’t be effective at helping you help yourself. 

How much does a career coach cost?

Person paying online with credit card

It depends. Career coaches can cost as much as $500 an hour, far more than most people can afford. However, there are less experienced coaches that cost less. Many agencies and businesses, such as Whitman Associates, provide career coaching benefits at no cost. If you are just starting out in your career, or you are not looking for a position requiring extensive experience or education, programs such as those offered by Whitman Associates are likely just what you need. 

Tell me more about Whitman Associates’ career coaching options!

Whitman Associates has an amazing team of associates committed to ensuring that our clients and our candidates get the best care. 

Beyond the essential resume writing assistance and interview tips, we focus on the importance of developing critical skills, including communication and strategic thinking based on industry requirements as well as your professional goals. Moreover, we offer helpful advice on how to adjust your job search and resume to better fit certain fields and employers. Because we know the DC job market better than anyone, we offer insight that other career coaching organizations just can’t provide. 

Whether you opt for the amazing benefits of Whitman Associates or another career coaching program in DC, you will likely find the process beneficial in advancing your career. Reach out to Whitman to see how we can help you take your career to the next level!

Make Sure Your Employees Dress For Success

Man in business suit buttoning jacket

As the world finally gets some breathing room following the pandemic, many businesses are struggling to re-establish office routines. Whether it’s redistributing workloads due to staff shortages or setting policies for remote work, there are ample new or revamped workplace expectations that must be addressed to ensure a well-running business. 

One common issue employers are struggling with is the employee dress code. Regardless of what type of business you run, your workplace needs to have a strong policy in place for employee attire. 

Why? Studies show that employees gain more respect from both their customers and their peers when they are dressed in an appropriate manner. Thus, it pays to make sure that your employees are appropriately dressed for your business needs.

Read on to find useful tips and tricks to make sure your dress code is appropriate and successful. Also, you can jump ahead to see our sample dress code reminder email to employees

Find the right fit

An appropriate employee dress code doesn’t have to mean formal business attire. Rather, it requires clothing that is appropriate for the type of business being conducted. If you are an attorney meeting with business clients or making a court appearance, a suit is appropriate (and, in some courts, it’s mandatory).

Even in a more casual environment, a dress code is a must. Take the retail store for example. Virtually all stores have some sort of dress code for employees. For some, like a retail clothing store, the attire likely matches the type of clothes being sold. It’s entirely appropriate for a men’s high-end suit shop to require its employees to also wear suits to work every day. However, a casual clothing store may require employees to simply wear jeans and a button-down shirt. 

For many businesses, the most practical option is a uniform. Whether the uniform is provided by the employer or simply dictated by guidelines depends on the specific needs of the business. An upscale restaurant may require all employees to wear black pants and a solid color shirt, but not be exacting about the style as long as they match the atmosphere of the venue; whereas a ski resort may provide shirts, hats, gloves, and ski jackets with the resort emblem on them so that employees are easily recognizable. For some businesses, aprons or t-shirts with business logos may be the most appropriate employee dress code option. Regardless of the specifics, dress codes involving uniforms mean customers will have an easy time identifying employees when needed. 

Coffee barista wearing apron while arranging cups

Other businesses may have a more strict employee dress code on most days, but allow more casual attire under certain circumstances. For example, casual Fridays are popular among many businesses as a way of allowing their employees to unwind at the end of the work week. Companies where employees seldom have client interactions may permit a business casual dress code and require more formal attire only during client interactions or special presentations. Regardless of how you structure your dress code, just make sure that it is appropriate for your business.

Ease into it

Before you send a dress code reminder email to employees, you need to have an established dress code. If you haven’t previously had a strict or well-established dress code, don’t simply announce it one day and expect it to be immediately followed. Rather, take steps to ensure employee buy-in. Conduct a survey to gauge employee feelings regarding the implementation of a dress code. Be sure to ask questions that highlight potential reasons for establishing a dress code. For example, inquire whether employees have ever been asked, “Do you work here?” and how often. Or ask if employees see the financial benefit in being provided with a uniform that they don’t have to purchase. By phrasing questions in this manner, you’re giving them the opportunity to see the benefit of a dress code, as opposed to focusing on the potential burden.

Another important step is to announce your new dress code and ease into implementing it, especially if you are going from a casual environment to one requiring more formal attire. Your employees will need time to build an appropriate work wardrobe. Consider creating a trial period when the code is in effect but there are no consequences for failing to adhere to the specifics. This allows time for employees to familiarize themselves with the code specifics and gives them time to purchase new clothes, if necessary. It also forgives potential forgetfulness for tenured employees who are used to the old dress code. Once employees have had the opportunity to get used to the code, you can make it mandatory going forward.

The devil is in the details

Make sure your dress code is clear and unambiguous. To do this, give a written policy to all employees, and require them to sign an acknowledgment that they have received and understand the policy. And make sure it is always available in the same location at your office. Once they understand the policy, it’s reasonable to occasionally send a dress code reminder email to your employees.

Ensure your policy contains sufficient detail through the use of examples. Don’t simply state that your policy is “business casual.” Give specifics of what “business casual” means. Likewise, give examples of what is not appropriate as well. Include an FAQ section that you update regularly as questions arise. It is entirely likely that if one employee has a question about the dress code, others do as well. 

Communication is key

Just a Reminder  During business hours, Whitman Associates employees are expected to be dressed and groomed in a professional and businesslike manner to reflect our Washington, D.C. location. Furthermore, studies show that employees gain more respect when they are dressed in a professional manner.  We need to keep in mind what is appropriate for Business Casual when your particular assignment permits Business Casual. Business Casual wear is NOT the same attire one would wear for the weekend or at home.

Consider having a meeting to go over expectations and allow questions. During the meeting, explain the dress code in detail, and make sure your employees fully understand the reason for its implementation. Also, clearly articulate the consequences for failing to adhere to the policy. 

A successful dress code policy will require periodic reminders of what your code entails, why it’s important, and how to address questions your employees may have. Send out a quarterly email dress code reminder to all employees, and consider some sort of reward system for employees who consistently follow the code, even if it’s nothing more than a simple email thank-you note.

Here’s an example of a clear and concise reminder email: 

Just a Reminder

During business hours, Whitman Associates employees are expected to be dressed and groomed in a professional and businesslike manner to reflect our Washington, D.C. location. Furthermore, studies show that employees gain more respect when they are dressed in a professional manner.

We need to keep in mind what is appropriate for Business Casual when your particular assignment permits Business Casual. Business Casual wear is NOT the same attire one would wear for the weekend or at home.

Examples of appropriate Business Casual attire:

Slacks, i.e. khakis, dockers and similar slacks

Button-up or polo shirts

Blouses

Dress shoes (not flip flops, athletic shoes, etc.) 

Examples of inappropriate Business Casual attire:

Jeans Shorts

Leggings

Tattered, tight, skimpy or revealing clothing

Tank tops, halter tops, midriff shirts

Athletic shoes

Loose footwear, i.e. sandals, flip flops, etc.

Any questions about attire should be discussed directly with Whitman Associates. Remember, you will be treated with more respect when you are appropriately dressed. As always, thanks for your cooperation and help in this matter.

With a little planning and strategic implementation, your dress code will be a success for your employees and your bottom line!

When to Consider Temporary Work?

While a full-time, permanent position is ideal for most professionals in the workforce, temporary positions can be a great option for many people who find themselves looking for additional income and/or experience while pursuing that permanent job. Below, we have listed several situations where a short term job could be beneficial to your search for a permanent position. Although, our list is definitely not comprehensive; temporary work can be a great option for just about anyone.

1. Recent College Graduates

  • Temporary work is a great option for recent graduates who do not have a permanent position lined up upon graduation.
  • Temping can help give college graduates more real world, professional experience to add to their resume, especially if you didn’t have internships or work study experience while in school.
  • Utilizing a temporary staffing agency can help fill in the employment gap on your resume between graduation and starting your first permanent position. Potential employers will be impressed to see that you have been working and gaining experience while pursuing more full-time work.
  • Lastly, temporary work can help get your foot in the door with a company that you would not otherwise have access to. If the company you are temping for is pleased with your work, they could consider you for any full-time openings they might have.

women teamwork

2. Filling in the Gap

  • Like with recent college graduates, temp work can help fill in employment gaps on your resume.  Even if the temporary work you are doing isn’t exactly relevant to your career goals, at least you can show a potential employer that you have not been sitting idle while searching for a new position.
  • Temporary work is also a great source of income when you’re in between jobs. While you probably won’t make as much as you were in your last permanent position, a little money is better than no money.
  • Temp jobs can also help expose you to new industries or environments that you might not have had the opportunity to explore otherwise. You might find a new interest or change your career goals after having a great experience temping within a different industry.

two women at computer

3. After Retirement

  • Temp work is an excellent option for professionals who have decided to end full-time careers, but aren’t quite ready to stop working altogether.
  • Part time work can bring in a little additional income or help fill your newly empty schedule.
  • Temping is also a good option because you can do daily or short term jobs, without making a long-term commitment.
  • Temp work can also be a good way for retired military personnel to transition into a civilian work environment.
  • Temporary staffing agencies value your years of professional experience.

4. Re-Entry Professionals

  • Professionals who are reentering the workforce after taking time off from their careers should definitely consider temp work as a way to get reacquainted with the office environment instead of charging in at full speed.
  • Coming back into the job market after a break in your career, to care for children or aging parents, can make it hard for you to start right back where you left off. Temporary work can help you get your foot in the door with an organization, and prove to them that you are ready to rejoin the workforce.

Staffing agencies like Whitman Associates help job seekers to transition into the workforce. Working temporary positions is definitely a positive step in the right direction and will help to find the right role for anyone out of work.

Creating Your Ideal Work Environment

Most professionals who work full-time office jobs spend the majority of their week sitting at a desk or in a cubicle. For this reason, it’s important to have an organized work space that encourages good habits and helps you maintain a positive attitude.

This can be even more important with the rise of remote and hybrid work. The ideal work environment can be difficult to achieve if your “home office” is a corner of your dining table. Regardless of where you work, creating a clean, organized work space benefits both your productivity and your mood. Here are some of our favorite tips and tricks for creating your ideal work environment.

woman working home office

1. Stay Organized

A disorganized mess on your desk can lead your thoughts to also be disorganized. Having an organized workspace can help you keep your mind organized.

2. Keep a pen and paper handy

You never know when you might have to jot down a few notes, so make sure you always have a pen and piece of paper readily available.

3. Post some motivation on your wall

Remind yourself why you are working so hard. Posting a picture of your dream vacation location or some other goal that you are working towards.

4. Leave a stack of your business cards out

This won’t apply to everyone, but if you work on-site this is always a good rule of thumb. You never know when the new boss might swing by your desk or when a client might come visit, so always have your business cards the ready.

5. Stay Inspired

There are lots of different ways to stay inspired at work. For some folks, achieving work goals can be inspiring. For others, it could be pictures of a favorite place, an inspirational quote or message that you keep in your work space to help you maintain your positive attitude. If you don’t always work in the same place, be sure to personalize your desktop background so you can stay inspired wherever you’re working that day.

6. Avoid distractions

While a stress ball is okay to have in your desk drawer, try to avoid having too many little toys or other distractions around. Even the smallest of distractions can end up sucking up too much of your time. Another distraction to be wary of is your cell phone, it’s all too easy to check a notification, and end up scrolling. To keep yourself organized within your work space, consider putting notifications on do not disturb so you won’t be tempted during your workday.

7. Surround yourself with familiar faces

Put up a few pictures of your friends, family, or pets. Smiling faces will be guaranteed to boost your mood during a long day in the office.

Organized desk with notepad and plant

8. Include some nature

Keeping flowers or a small plant on your desk can help to connect you with nature while you are cooped up in your office all day. Also there are studies showing that plants can help boost your mood by releasing oxygen and can absorb toxins in the air. What better way to achieve an ideal work environment than to actually feel happier at work!

We hope these tips help you set up your ideal work environment whether you’re in an office cubicle, a coworking space or your home office!

Tips For Job Searching While Employed

Not all job seekers are unemployed. In fact, a large number of people are job searching while employed. These professionals are looking to make a change from their current positions. Job seekers who are looking for a job while employed must effectively balance their current role while searching for their new role. Here are some tips to keep in mind:

Someone typing looking for a job while employed

1. Don’t search for jobs while on the clock

This may seem like a no-brainer, but be sure you keep your current job separate from your job hunt. Your current employer is paying you to work for them, not to job hunt. While employed, do all of your applying and looking for a job on your own time.

This doesn’t just apply to browsing job boards, but also be sure not to use your work phone, email or computer when corresponding with potential employers. Only use your personal contact information when applying for jobs or updating your resume. Within most companies, you are not the only person with access to your work email and call records.

If your employer discovers you’ve been searching for a job while employed and on the clock, it’s likely to be labeled as time theft which can result in a write up or even termination. Looking for a job while employed must be done on your own time.

2. Be considerate of your current employer when scheduling interviews

If you get the opportunity to interview with a new company, whether in person or on the phone, try to schedule it so that you don’t need to take a whole day off from work. It’s best practice to limit how much your job hunt interferes with your current role. That way, you can seek the job you want without tarnishing your reputation at your present place of employment.

While still employed, it is ideal to schedule interviews over your lunch break so that you don’t have to take any time off while job searching. If that is not a possibility, you should try to schedule interviews from your job search first thing in the morning or at the end of the day, so that you can either come in a little late or leave a little early, so as not to miss much work while you are looking for a job.

3. Give plenty of notice before quitting

If you do end up accepting a job offer, make sure to give your current employer plenty of notice. Two weeks notice is the generally acceptable amount of time, but every situation is different. Oftentimes you will help to train the person moving into your job. The more time you have to do this, the more seamless the transition will be. Your current employer will value your dedication, and your new employer will see that you are a loyal employee.

Keyboard with button reading Find Job

4. Utilize a staffing agency like Whitman Associates!

Lastly, using a staffing agency like Whitman Associates can take some pressure off your job searching. Job searching while employed full time can feel like another full time job. Work smarter, and have a staffing agency like us help you with your search. With a large client pool, staffing agencies see new jobs all the time. If you’re looking for a job while employed, get started with Whitman Associates by checking out our current job listings and emailing your resume to resumes@whitmanjobs.com.

How to Become a Recruiter with No Experience

Thinking about becoming a recruiter but not sure if you’ve got what it takes? Recruiting can be a great field to enter. It has tons of transferable skills and lots of upside. Plus, many recruiters are paid bonuses for filling positions. All in all, it’s an excellent field to enter. But many people think it requires a specific educational background or work experience. Not true! Read on to learn three tips for becoming a recruiter with little to no career experience.

1. Make Sure You Have The Personality

Two business people shaking hands

One of the biggest factors in determining if you would be a good recruiter is your personality. While you don’t necessarily have to be an extrovert, some key personality traits are must-haves if you want to become a recruiter with no experience:

  • An eye for matchmaking – Are you the type who always finds a match for your single friends? Do you just have the instinct for seeing when two people will be a good fit? Then you’ve got what it takes. Recruiters have to be able to assess personalities and skill sets and match them to positions they will be successful in. 
  • Social media chops – Any good recruiter must have a love for social media. In today’s world, social media networking is one of the biggest ways that recruiters find matches. So being tech-savvy, having a large following, and knowing how to use your contacts to bring in others is a must. 
  • Positivity – If you don’t have a positive attitude, even during the worst of times, it’s hard to convince anyone of anything. Since so much of a recruiter’s job is hyping up people and positions under any circumstance, a positive attitude is a must.

2. Make Sure You Have The Education

Education is a tricky one, because there is no degree in recruitment. So what field should you study? Essentially, you need any education. Recruiters frequently have bachelor’s degrees in HR or management, but this is absolutely not necessary. Do you have a degree in an engineering or science field? Recruit for a tech company. What about education? Look for a position at a university. Even a lawyer is qualified to be a recruiter. They could work for a law firm or governmental agency. If a field exists in which people need to be hired, then that field’s educational background would work well for recruiting. In short, if you want to become a recruiter with no experience, you probably need an education – but the sky’s the limit on what that education looks like. 

3. Make Sure You Have The Skills

Group of people networking while drinking coffee

If you want to become a recruiter with no experience, here are three big skills that every prospective recruiter must have:

  • Sales Skills – Sales is the number one skill you must have to recruit. Recruiting is selling a job to a candidate and a candidate to an employer. If you want to prepare yourself for recruiting, go get a sales job… any sales job. Work at a clothes store and practice making people feel good about what they try on. Work at an electronics store and learn how to match people to the products they need. Try selling cars or other big-ticket items. Whatever sales skills you can develop will go a long way to helping you excel at recruiting.
  • Networking Skills – Networking is not only how to become a recruiter with no experience, it is essential to the success of a recruiter. You have to meet people to connect people, and that means doing a LOT of social things, and doing them well. The good thing is that networking skills can be learned. So start practicing. Go to networking events both online and in person. Create and practice your elevator pitch. Volunteer for organizations that you’re passionate about. Whatever networking you do will make you a better fit for any type of job in recruiting. 
  • Project Management Skills – The recruitment process is essentially a big project. A need is found. A job description is created. The job is posted. The candidates are recruited. Interviews occur. A match is made. Each of these moving parts requires a keen eye for detail and project management to keep the process on track and on time. If you’re organized and good at managing lots of moving parts, recruiting may be the role for you.
  • Resume Writing Skills – Finally, building your own perfect resume is a great way to showcase your talents. Your resume should highlight your initiative, your ability to prioritize and multitask, and your communication skills. And as a recruiter, you can put those resume writing skills to use helping others with their resumes!

If recruiting sounds like the career of your dreams, don’t let a lack of experience stop you from going for it. Just get out there, pound the pavement, and apply, apply, apply. Temp agencies like Whitman Associates in the Washington DC area frequently post recruiting jobs. Temp jobs are typically easier to get and are great for resume and experience building. Check the job listings regularly and take a chance. With a little front-end effort, you can become a recruiter, even if you have no experience at all!

What a Marketing Coordinator’s Job Responsibilities Are and How To Become One

Confused by all of the different marketing positions out there? You’re not alone! There are marketing managers, marketing specialists, marketing assistants, marketing analysts… the list goes on. So let’s take a closer look at one of the many marketing positions: the marketing coordinator. 

What are the job duties of a Marketing Coordinator?

Desk demonstrating a marketing coordinator’s job responsibilities.

Typical tasks of a marketing coordinator include entry-level analytics and research related to sales, marketing and development. If you are thinking of changing career paths, it’s important to fully understand the marketing coordinator’s job duties. In terms of how to become a marketing coordinator, many interviewers will ask questions about your understanding of the role. The specifics of each position vary depending on the specific needs of the employer, but the job responsibilities of a marketing coordinator typically include:

  • Conducting market research
  • Analyzing sales data
  • Creating marketing materials
  • Assisting with website SEO
  • Creating marketing timelines
  • Organizing marketing projects
  • Managing digital and social media campaigns
  • Investigating market trends
  • Representing a business at trade shows
  • Collaborating with social media influencers to promote products and services

What are the different types of Marketing Coordinators?

If you want to know how to become a marketing coordinator, it’s useful to understand which type of coordinator you’d like to be. Marketing coordinator roles will vary depending on the type of work that may be needed by a company. 

Below are three common marketing coordinator positions:

Digital Marketing Coordinator

In addition to the job responsibilities of a typical marketing coordinator, a digital marketing coordinator’s job description may include managing digital campaigns designed to drive web traffic to a business, handling social media accounts, or managing the content of blogs and websites for a business. Depending on the size of the organization, these tasks may be handled by one marketing coordinator, or by multiple specialized marketing coordinators. Businesses that have a strong online presence, especially with web stores would be likely to hire this type of marketing coordinator. Candidates with strong computer, social media, and internet savvy, as well as strong writers, can learn to become excellent digital marketing coordinators. 

Marketing and Promotions Coordinator

The duties of a marketing coordinator can also include attending trade shows and events, building relationships with industry partners, and seeking out corporate sponsorships for an organization. Having an outgoing personality is a must for this role, as you will be dealing directly with the public and potential customers on a regular basis. This is a good role for those wanting to learn how to become a marketing coordinator for a larger company. Typically, larger companies or non-profit organizations are more likely to need this type of marketing coordinator based on the job responsibilities. 

Product and Account Marketing Coordinator

The responsibilities of a product and account marketing coordinator may also fall within the duties of a marketing coordinator. This means collaborating with a sales force on building and maintaining a strong client base. They may develop sales programs and informational materials for sales teams, and they often work with other types of marketing coordinators to develop sales plans for specific products. Like marketing and promotion coordinators, these roles require exceptional people skills, so more outgoing social types are frequently drawn to them and will have success learning how to become a marketing coordinator. Businesses with large sales teams often benefit from having product and account marketing coordinators. 

What are the career prospects for a Marketing Coordinator?

A marketing coordinator’s entry-level salary varies based on a candidate’s background. While the marketing coordinator role is often an entry-level position, employers typically require at least an associate’s degree, and often a bachelor’s degree. Some employers may accept industry experience in lieu of a formal education. Marketing coordinators’ job responsibilities most often include reporting to marketing managers, and with the right experience, these positions can frequently lead to promotions to marketing managers. Becoming a marketing coordinator can be the first step towards a larger career in marketing. Driven marketing coordinators who are willing to commit to a company can aspire to reach director-level and even executive roles with the right education and experience. Additionally, the skills learned in the position easily transition to other companies as well, so career mobility is excellent. 

How to become a Marketing Coordinator

The best route to a successful career as a marketing coordinator is to obtain a bachelor’s degree in marketing. Programs that offer concentrations in social media marketing, business analytics, or consumer behavior may have particular value to a marketing coordinator’s career. Some larger businesses may require a master’s degree in marketing, while smaller organizations may be willing to accept an associate’s degree and work experience in lieu of a bachelor’s or master’s degree.

Computer screen displaying marketing coordinator job responsibilities.

To really learn the various job responsibilities of a marketing coordinator, job seekers should also try interning or working part-time in marketing, advertising, or graphic design while obtaining their degree. The sooner you learn how to become a marketing coordinator, the more opportunities you will have to gain experience. A temp position in marketing is a great option for students that will provide them with valuable experience and connections in the marketing world. Look for internships or temp jobs that will help you develop a wide skill set or train you in an area that you may be lacking such as graphic design, web development, or social media marketing– all of which are relevant to the marketing coordinator job responsibilities. These positions can often be obtained through staffing agencies such as Whitman Associates, Inc., in the D.C. metropolitan area

Maintaining a professional and active social profile is beneficial in becoming a marketing coordinator. It will demonstrate your social media prowess as you start to look for jobs. Just make sure that your social accounts are positive and present a professional image. In the current job market, many employers will view your resume online, which provides you with an opportunity to link your social profiles to your resume. 

Finally, make sure your resume is up-to-date, clean, error-free and highlights the in-demand skill sets you possess. Your resume should tell the story of you, and be interesting without using nondescript buzzwords. If you’re looking to become a marketing coordinator, tailoring your resume to fit a specific position is a quick way to stand out among applicants. Make sure you highlight areas where the job description and your expertise overlap. 

The varied marketing coordinator job responsibilities result in interesting jobs and exciting career paths. By following these guidelines, you can get in on the ground floor and begin a marketing career that will provide for you and satisfy you for years to come!

4 Ways to Learn QuickBooks Online

Looking for a job in accounting? Then you’re probably going to need QuickBooks. Whether you’re already well-versed in accounting or you’re just starting out, it makes sense to know how to use the most popular bookkeeping software. The good news is that you can learn QuickBooks bookkeeping online—without needing a specialized degree.

Tax withholding form and a coffee cup

Why is QuickBooks Important?

Before jumping into the details of how to learn QuickBooks online, it’s important to recognize why it’s advantageous to do so. The numbers tell the story: QuickBooks has 30 years of experience at the top of the industry with millions of businesses relying on the software. When you learn QuickBooks bookkeeping, you’re plugging into a massive network of accountants, small businesses, and individuals. 

Demonstrating a good understanding of QuickBooks is likely both the easiest and the best way to establish yourself as a knowledgeable prospective or current accountant. On the other hand, if you’re trying to get work as an accountant, but don’t know how to use QuickBooks, your job-seeking experience may be a long road. Now that you understand why QuickBooks is important, let’s go over four principles for how to learn QuickBooks online.

#1: Do Your Own Accounting with QuickBooks

The fastest way to learn QuickBooks is to use it! Explore the different functionalities of this important online tool with your own accounting needs. You can use QuickBooks to organize, prepare, and file your own personal tax returns. Especially if you do some odd jobs or freelance work on the side, you can discover many of the intuitive and useful features of QuickBooks on your own.

QuickBooks offers a free trial online, so even if you don’t plan to use it long-term for your personal accounting, you can give yourself a quick crash course. Practice makes perfect, and it’s best to jump in as soon as possible.

#2: Use the Provided Help Resources

Another great way to learn QuickBooks is to use the resources available directly from the source. Intuit, the parent company for QuickBooks, provides a variety of help resources that are accessible for you as a prospective or active user of the software. Inuit recognizes that many people look for how to learn QuickBooks online, so they provide that service as information that is easy to find. 

All QuickBooks online plans include a network of dedicated support, with expert agents that can help. QuickBooks Online for accountants includes advisory training with self-paced lessons. You’ll find plenty of help in a huge library of resources and webinars.

#3: Follow Online Tutorials

Intuit’s bookkeeping resources are great, but you may also find it helpful to get outside support. There are a variety of free or low-cost online tutorials available covering everything from basic onboarding to advanced nuances of QuickBooks. You can find the right fit for you with some quick Internet searches. Check out options like Udemy, Simon Sez IT, Fit Small Business, and more. You may prefer a service that walks you through step by step or one that provides you with learning you can complete on an as-needed basis at your own pace.

There are plenty of online tutorials and guides covering how to learn QuickBooks that do have a higher cost attached, which you are welcome to pursue if you find that level of support necessary. However, with so many resources available that have no or only a small cost, make sure you really need the extra layer before committing to the higher price tag.

#4: Watch Example Videos 

Not everyone learns best by reading. Especially if you’re having trouble understanding a help article, you can search on YouTube to likely find an explainer. Hector Garcia and BookkeepingMaster are two of the most popular and well-recognized YouTube channel sources for this type of service.

Seeing people use QuickBooks in action is a valuable exercise for you to engage in as you learn QuickBooks bookkeeping. Watching the specific tactics used to get through a challenge will help you apply not just those strategies but also that type of thinking to your own bookkeeping practices. Soon, someone will ask you how to learn QuickBooks!

Man using a calculator

Get Started with Whitman Associates

Of course, the whole reason you learn QuickBooks is to land a job. You don’t have to have Quickbooks mastered to jumpstart your work in accounting or an accounting-related field. Find temp opportunities that will get your foot in the door. Send your resume to resumes@whitmanjobs.com for the next step in your career journey.

Professional Networking on Social Media

Is Your Personal Account Really Separate from Your Professional Life?

It’s no secret that we live in the digital age. Well over half of the global population has a presence on social media, but many people believe that using social media professionally is totally separate from scrolling through your personal feed at home. For serious job seekers, though, social media for professional networking intersects with personal usage all the time.

A phone screen showing a few social media apps

Searchable Social Media Presence(s)

Even when you have your personal account set to private, certain pieces of data are still viewable. This includes your profile picture, how many posts you have, and how many accounts you follow. You—and potential employers—can tell a lot from a simple search.

In an article well before the pandemic, Forbes explained that “social media is a key player in the job search process today,” and “more than a third of all employers utilize these sites in their hiring process.” We can expect percentages to be much higher now, as employers and job seekers alike have grown more used to conducting business online and using social media professionally. The application of social media for professional networking is a common, even expected, facet of the workforce.

Employers commonly browse the social media of prospective employees, evaluating character and personality. This includes aspects such as whether the job seeker:

  • Maintains a standard of professionalism, including politeness and respect. For instance, a hiring manager may rule out a candidate if they see them make derogatory comments on Twitter. It’s best to always keep in mind that your social media is for professional networking, even when you think it’s a personal rant.
  • Seems like a good fit for the company culture. Companies often use social media as a tool for evaluating candidates’ behavior and preferences.
  • Has the qualifications appropriate for the position. Resume truth distortion is usually easy to spot through a quick social media search. Your presence on social media typically represents your actual employment and education history.
  • Demonstrates a genuine interest in and passion for their field. For example, a publishing company looking to hire a new marketing specialist will probably love seeing a candidate who has a clearly cultivated presence on Instagram where they review books.
A smiling woman seated at a table holding a notebook

Be The Best Version of Yourself

When considering your personal and professional social media, it’s most important to still be yourself online. When you try too hard to use social media professionally, perhaps liking every post from your dream employer, you may end up coming across as inauthentic.
Posting personal updates and pictures shows off your personality, but it’s best to consider a broad audience. The “Grandma Rule” is a good principle. If you wouldn’t want your grandmother to see it, don’t post it. Even if you have separate accounts, you probably have friends and family members following your professional account, or colleagues and classmates following your personal account. It’s best to assume that your coworkers will see your posts to err on the side of safety and professionalism.

The Connectivity of Social Media

It’s called social media for a reason. It’s fun to browse on TikTok or scroll through an Instagram feed, but even these platforms aren’t just or primarily for entertainment: social media is for professional networking. While LinkedIn is traditionally associated with networking, there are so many other ways to connect with peers, past employment sources, prospective colleagues and employers, and more. Connections across various social media presences often bridge the gap between personal and professional. Now, more than ever, we discover networking opportunities through our personal social media. 

Smart job seekers will maintain an active presence on social media, cultivating their participation to be both authentic and impressive. You can be the one to link others to prospective opportunities, like connecting a colleague with your own personal contacts, and see the same energy and benefit come back around to you. Through social media, you can make connections with people you would never otherwise know. There’s a potential opportunity for you to find your dream job through social media connections.

Use Social Media to Your Career Advantage

In conclusion, seeing your personal and professional social media presences as totally separate will not serve you well. Professional behavior matters everywhere. When you understand the intersection of personal and professional social media, you can use your presence on these platforms to your career advantage. Professional networking on social media is generally expected now, so don’t be afraid to try it.

If you’re ready to take your career to the next level, let Whitman Associates help you. We have contacts we would love to share with you. Simply email your resume to resumes@whitmanjobs.com to get started.

4 tips to get an entry-level legal assistant job

Have you considered entering the legal field but don’t know how to begin? Whether you’ve studied for law school or your professional experience amounts to watching Legally Blonde a few times, you might be surprised at the opportunities available as a legal assistant. Washington, D.C., and other major metropolitan areas are ideal markets for entry-level legal assistant jobs. Being a legal assistant is different from being a paralegal, but you will still provide invaluable support to attorneys while gaining experience in the field. Here are our tips on how to land a significant position in this field.

A legal assistant straightening his tie

What is an entry-level legal assistant job?

Before explaining how to get an entry-level legal assistant job, let’s start with clarity on what it is and isn’t. Although every law office or agency has its requirements and expectations, there are general guidelines for this type of position.

Entry-level legal assistant job descriptions assume that legal assistants should be able to:

  • Organize files for the office
  • Compile facts for cases
  • Follow up on details relating to specific clients or interactions
  • Handle client or witness communication
  • Conduct research
  • File legal documents in court
  • Draft documents for litigation
  • Process, prepare, sort or proof legal documents
  • Maintain client files and information

Essentially, this position assists the lawyer. An entry-level legal assistant job description will involve all varieties of legal work in a supporting capacity. They act primarily as case managers, although some legal assistants also function as legal secretaries. Although they work alongside lawyers, they have different authority over legal documents and presentations.

How is a legal assistant different from a paralegal?

Legal secretaries serve on the administrative side, performing duties such as greeting clients, answering phones, scheduling appointments and maintaining the calendar. Legal assistants can also fill these secretarial roles while supporting the lawyer in other ways, from investigating to writing. 

Paralegals perform more in-depth preparatory work and function more similarly to an attorney. For example, a legal secretary might type minutes, while a legal assistant might prepare the case brief and the paralegal could work to develop the ruling with the lawyer directly. Before applying, you can explore more details about these different job categories to determine where you feel best suited.

Can you become a legal assistant with no prior experience? 

Becoming a legal assistant with no prior experience is possible, although the process may require dedication and education. Many legal assistants only partially need previous experience, but employers often look for candidates with other qualifications.

Continued education classes allow one to enter the legal assistant role without prior experience. Completing an accredited certification program or earning an associates degree in legal studies can provide you with the foundational knowledge and skills necessary for the role in a Washington, D.C., legal office. These programs typically cover legal research, writing and the basic foundations of the legal system.

Additionally, gaining practical experience through internships or volunteer opportunities can enhance your resume and demonstrate your commitment to the field. Networking within the legal community, attending industry events and joining professional associations can also open doors to future job opportunities. 

While lack of experience may be a hurdle for any job, emphasizing transferable skills such as organization, attention to detail and effective communication can make you a compelling candidate on your resume and during an interview. Expressing a willingness to learn and adapt to the specific needs of a legal setting can also make you more attractive to employers seeking motivated individuals for these highly desired entry-level positions. 

Tip #1: demonstrate effective communication skills

If you want to get hired for an entry-level legal assistant job, it is essential to demonstrate your ability to communicate effectively. Whether managing the lawyers’ schedules, compiling facts for cases, or drafting documents for litigation, you must get your point across clearly and effectively. 

While many lawyers and legal institutions are willing to train entry-level workers on the minutiae of their processes and their specific law practices, they expect employees to come in knowing how to express themselves in appropriate and precise language with demonstrated writing skills. 

Demonstrate your practical communication skills in your resume and during your interview. Legal assistants often manage communication with clients and witnesses, which is crucial in facilitating inter-office communication. Because of this, you must demonstrate your proficiency in that role.

Tip #2: highlight the experience you do have

Yes, we’re talking about entry-level legal assistant jobs, but that doesn’t mean you lack relevant experience. Don’t worry if you don’t have a legal background; you can showcase other experiences or traits that align you with the position, so make those aspects of your application clear.

For instance, you can demonstrate how you have already managed extensive schedules in the past or that you served in an administrative capacity or leadership position for an extracurricular group during your education. 

bright organizer

Tip #3: Express a willingness to learn

When it comes to entry-level legal assistant job descriptions, they all seem to recognize that having the right attitude matters more than knowing the ins and outs of the law. While legal expertise is appreciated, it is unnecessary when you are starting in an entry-level role. What matters most is your teachability. 

In our experience in Washington, D.C., most entry-level legal assistant job descriptions require an eagerness to benefit from the law firm’s expertise. It is crucial to present yourself as a competent communicator ready to learn how the law firm wants things done rather than showing up as a legal expert already entrenched in a specific structure or process.

Tip #4: Leverage expertise

Once you’ve polished up your resume and prepared for your interview by demonstrating practical communication skills, highlighting the relevant experience you do have and expressing a willingness to learn, it’s time to land an entry-level legal assistant job. While you can navigate your job search independently, leveraging the experience of professionals in the staffing field is more manageable, less stressful and more effective.

At Whitman Associates, Inc., we are celebrating over 50 years of providing expert staffing in Washington, D.C. and the surrounding area. Start by emailing your resume to resumes@whitmanjobs.com to see what doors can open for you.